FBXTAB PAGES PRESS RELEASE

FACEBOOK MARKETING IS RAPIDLY REVOLUTIONIZING SOCIAL MEDIA MARKETING AND CHANGING THE LANDSCAPE. THE AGE OF THE NFO HAS ARRIVED.

It has been barely half a year since the arrival of the new kid on the block, iFrames, and the departure of the old, FBML, and already the Facebook marketing scene is evolving in incredible leaps and bounds. What lies in store for us? Read on to find out!

March 11th was the day that a totally new era for Facebook began. That was the day when iFrames made its debut, ushering a new era of Internet marketing with its much improved features and functions over the old FBML. With the arrival of iFrames, the possibilities of creating a real, complete web site on a Facebook Fan Page became a reality, not just a mere possibility.

So drastic was this change that many people began to devote their time exclusively to Facebook marketing, as such was the power and draw of the new Facebook Fan Page capabilities. It’s safe to say that iFrames has revolutionized Facebook Pages to such a degree that it has forever altered the way people present their brands and product online, not to mention a complete overhaul of their marketing and sales strategies.

Social media marketing is not a relatively new phenomenon, but the changes initiated by Facebook has dramatically altered its landscape. The new opportunities presented and its sheer number of devoted users has prompted numerous Internet marketers to shift their focus from other social media sites like Twitter and Youtube exclusively to Facebook and be a part of the early stage of change. Many do not want to be caught out in the cold when the revolution starts, as it inevitably will. 7 months in and the vast majority of people are still looking for the right app that will power their Facebook marketing and catapult them past their competitors.

In response to this need several enterprising individuals and teams alike have presented their own app or system to users as the solution to their challenges. FB X-Tab, for example, is a complete solutions provider that not only takes advantage of both the iFrames and HTML5 to present unique solutions such as reveal page technology and share and like-gating functionality, its best, most distinct feature is its ability for users to add applications to an unlimited number of pages with an unlimited number of fans.

Most other application providers limit by number of Facebook pages or number of fans. What’s more, it uses a very intuitive, easy point and click interface for designing complete Facebook Fan Pages. In fact, a new term has come into being to name the pioneering social media marketers who focus exclusively on Facebook. Coined by Phil Benham, the developer behind FB X-Tab, these trailblazers are called News Feed Optimizers, or NFOs for short. As the name implies, they focus on the Newsfeed of Facebook as this is where Facebook users spend most of their time, and where awareness and traffic are created and generated.

As Facebook continues to evolve, it will no doubt impact the social media marketing scene in very significant ways, redefining how people plan and strategize their marketing and sales on social media sites. A new chapter of social media interaction is upon us, and NFOs are going to revolutionize Internet marketing, for the better.

HEAD TO HEAD COMPARISON: XTAB PAGES AND LUJURE

FEATURES
Lujure: Lujure offers a wide amount of widgets, and also has the important Like-gating functionality built in. Some of the widgets on offer include the streaming of RSS and Twitter feeds and the development of custom contact forms. Additionally, the Facebook Page can be built with customizable layouts, such as variable column widths and uploading of images. However, the images must meet certain specifications and dimensions before it can be uploaded, meaning that the use of an external software to modify the images before uploading onto Lujure is required.

XTAB PAGES: XTAB PAGES has a rich amount of customization abilities, including custom CSS, HTML and Javascript. Its interface is intuitive and easily understood, and it offers a vast amount of elements (widgets) for use, such as embedding of videos and uploading of images. Additionally, this Facebook Page builder app allows customization of the Facebook Social Plug-ins, such as the Like, Share, Invite and Comments buttons. This powerful feature allows for the creation of unique, tailor-made experiences for fans and visitors alike for a Page. Like all other Facebook Page builder apps worth their salt, XTAB PAGES also incorporates the important Like-gating functionality, which is very easy to use and straightforward.

ADVANTAGE: XTAB PAGES

TEMPLATES
Lujure: The templates have variable column widths and image placement, allowing for the building of basic Pages easily and quickly. Additionally, the rich repertoire of widgets that it has enriches the Page that is created, such as the inclusion of YouTube and and RSS feeds.

XTAB PAGES: XTAB PAGES allows for the building of custom templates. It also has several ready-made template themes for use right away, such as ‘company profile’ and ‘product overview’. The templates are highly customizable, allowing for the adjustment of column widths, video placement and image placement. You can save these templates for future use, or modify the existing templates to get a quick head start in building a rich, diverse Page.

ADVANTAGE: XTAB PAGES

EASE OF USE
Lujure: Navigating Lujure’s interface may be difficult at first. While it does have tutorials on its website, not all of its widgets are explained in depth. Additionally, it does not allow you to name your tabs, which must be done on your Facebook Page’s administration tools. As already mentioned, because the modification of images must be done outside of the designer interface of the app itself, knowledge of working on external graphics application software such as Photoshop is required. Moreover, the programming side could have made building the Pages a little more intuitive for the user as well, such as eliminating the need to click on the Done button twice in a row for uploading images to prevent confusion.

XTAB PAGES: XTAB PAGES has a simple, point and click interface that makes navigating its enormous customization abilities a relative breeze. Their site has both a video and document tutorial that gives a basic explanation of how to work through creating a Page, though it could have gone a little further into detail. Still, the customization of the Like, Share and other Facebook Social Plug-ins is very intuitive for the user. The building of Pages and the subsequent publishing to Facebook itself is also faultless. Their tagline, building Facebook Pages like the professionals in under 5 minutes, is pretty apt given its straightforward and direct interface that streamlines the building process.

ADVANTAGE: XTAB PAGES

HELP & SUPPORT
Lujure: Lujure has a healthy, vibrant online community that is very active in providing support for each other. Additionally, when we contacted the company for an inquiry, a representative responded within 24 hours with helpful information. The established company’s website also has tutorials, a blog, articles and a FAQ.

XTAB PAGES: XTAB PAGES is still a relative small community, but it is growing healthily at a fast rate. When we contacted the company for further details, Phil Benham, the man behind XTAB PAGES, answered our query directly within a day. The community is very close-knit and Phil and Daniel spend a lot of their energy looking after their customers and fans. Their site also has a rich collection of tutorials, articles and videos detailing the concept and ideas behind successful Facebook marketing.

ADVANTAGE: Even

PRICING
Lujure: $27 per month for a single user is Lujure’s most commonly subscribed plan. It is limited to the use of 3 Pages. To get unlimited use of Pages, you must upgrade to a $195 per month business plan.

XTAB PAGES: $19 per month for a single user. This is XTAB PAGES’ only available subscription plan for single users, but with it you get to use it on an unlimited number of Facebook Pages with all of the features and functionality available to you, plus the ability to white label the app. There is also an option to own it for life, which would cost you just $129 to do so. There is even a plan for multi-users, which is attractive for affiliate marketers and big businesses, that cost just $49 per month for subscription and $289 to own it for life.

ADVANTAGE: XTAB PAGES

SUMMARY
XTAB PAGES is the hands down winner. While Lujure offers a wide variety of widgets and various templates, XTAB PAGES offers the same and much more, such as the ability to customize the Like, Share, Invite and Comments buttons. XTAB PAGES’ user interface is easy to navigate, and unlike Lujure, it is intuitive. For the pricing that both offer, XTAB PAGES is definitely the more attractive choice. Both have vibrant and active communities and excellent tech support and customer service.

CLICK HERE FOR THE XTAB SALES PAGE – to learn more details and to purchase fbXtabs.